Skype for Business Resource Center
Lync and Skype for Business Resource Center

May 2016

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The Great Market Reaction to Microsoft's Skype for Business Cloud Connector Edition: Why I shouldn't have been Surprised

May 26, 2016

By Barry Spielman, Director of Marketing Operations, AudioCodes

Among the responsibilities I have in my marketing position at AudioCodes, I manage campaigns. So when I was asked to run a campaign for AudioCodes’ new appliance for Skype for Business Cloud Connector Edition, I treated it like I do any of the other campaign topics. Little did I know how hot the subject would become.

Rarely have I seen such a strong response to a marketing campaign.