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May 2014

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Conferencing - the Gateway Drug to UC?

May 7, 2014

By Alan D. Percy, Senior Director of Marketing, AudioCodes

I've spent time with a number of our partners more recently discussing the opportunity to extend their Unified Communications practices – much of the conversation centered around helping businesses voice-enable their UC implementations.  Many of the partners I've spoken with wonder how to get their end-customers to "test the waters" of Unified communications, without a huge commitment.

The challenge is – how do you get a business “hooked” on Lync voice?